Context

25 young professionals, from the European Institute of Design in Rome, were almost to tap into the Business world with their entrepreneurial projects. The project aimed to activate creative confidence in multidisciplinary teams – fashion, design, visual communication.

Design Challenge

One week seminar in which teams of five people proactively dived into Lean Start-up methodology. Five teams were involved in the design process to tackle one ‘wicked problem’ amongst three areas: sustainability, transport, health & food.

My Role

As Coach and Facilitator I created power-point presentations, daily reports and collected feedback every session; also, I planned a variety of group exercises to build empathy, observation, trust and collaboration. The vision was to design the learning process identifying and bridging gaps in knowledge, skills and motivation.